How to Start a Yoga Business in the UK
Apr 20, 2023
Practicing yoga and starting yoga is a completely new adventure. You're looking to take a passion and turn it into an income generating passion, and why not? It's important to do something you love! It can be incredibly overwhelming when you're starting a new yoga business so we've created this blog to go through steps you need to get started.
1. Get Qualified
There are a number of different online and in-person yoga teacher training programmes in the UK. These programmes are different in how long they last and how much they cost, so you can find one that fits your money and plan.
When picking a yoga teacher training programme, you should think about the following:
- How long the training lasts
- How much the programme will cost
- How well-trained the teachers are
- Where the programme will be held
- How well-known the programme is
- Check out the reviews
It is also important to make sure that a well-known yoga organisation has given the programme its seal of approval. This will give you the credibility you need to get customers and business.
BEAM ACADEMY offers a variety of accredited teacher training courses that can get you started, the courses are accredited by Yoga Alliance. You can check them out here: www.beam.academy/teachertraining
2. Build a list of customers
Once you are trained and have your licence, you need to start getting clients. This can be done in a number of ways, including:
- Teaching yoga at a gym or school in your area
- Offering private yoga lessons
- Opening a yoga school of your own
- Setting up a yoga business online
The best way to start getting clients is to teach yoga lessons at a gym or school in your area. This will give you the chance to learn how to teach and build a name for yourself. You can start giving private yoga classes or opening your own yoga school once you have a few students.
3. Market Your Business
As soon as you have enough customers, you need to start advertising your business. There are many ways to get the word out about your yoga business, such as:
- Make a website and a profile on social media. Your website is your online home, so it's important that it looks good and has useful information. Your social media pages are a great way to connect with possible students and clients, so make sure to post regularly and share interesting content. We recommend using www.storyanddesigns.com if you're looking for an affordable web designer.
- Make signs and flyers. Post flyers and signs around your neighbourhood to tell people about your yoga classes. You can also pass out flyers at companies or events in your area.
- Put ads in newspapers and magazines in your area. This is a great way to get your message out to more people. When you promote, be sure to talk about how yoga can help people and what makes your classes different.
- Connect with other companies and yoga teachers. Learn about other yoga teachers and businesses near you. You can work together on promotion, share clients and students, and send each other new clients.
- Give lessons for free or at a low cost. This is a great way to get people interested in your lessons and yoga in general. You can give new students, students who sign up for a package of classes, or students who bring a friend free or cheap lessons.
- Hold games and hand out prizes. This is a fun way to get your students interested in your lessons. You can hold events with prizes like free yoga lessons, yoga gear, and other things.
- Work with companies in your area. Work with local businesses that offer services that go well together, like massage therapists, trainers, and health food shops. This is a great way to reach a new audience and promote your company to each other's customers.
- Go to events in your area. Go to farmers markets, concerts, and health shows in your area. This is a great way to meet possible students and clients and get the word out about your yoga lessons.
- Be patient and persistent. It takes time to build a yoga business that does well. Don't give up if you don't see changes right away. Just keep working hard, and you'll get there in the end.
To sell your yoga business well, you need to be creative and reach your target market. People need to know about your business and what it has to offer.
4. Manage Your Finances
As the owner of a business, you need to be careful with your money. This means keeping track of how much money you make and how much you spend, making a budget, and paying your taxes on time. There are a lot of ways to get help with managing your money, such as hiring an accountant or a financial expert.
- Make a spending plan and stick to it. As a new business, this is one of the most important things you can do. If you know how much money comes in and how much goes out, you can make better choices about your business.
- Keep track of your money. This will show you where your money is going and help you figure out where you can save money.
- Don't be late with your bills. This will keep you from having to pay late fees or hurt your credit score.
- Get an account for your business. This will help you keep track of your spending by keeping your work costs separate from your personal expenses.
- Put money aside for later. Even if you can only save a little bit each month, you should still start saving. This will help you pay for costs you didn't plan for and reach your money goals.
- Get help from a professional. If you don't feel confident handling your money, you might want to hire a financial adviser. They can help you make a budget, keep track of your spending, and make good choices about your money.
Here are some more tips on how to manage your money as a new business:
- Be ready for costs that come up out of the blue. Things don't always go as planned, so it's important to save some money in case you have to pay for something you didn't expect.
- Don't worry about asking for help. There are many ways to get help with managing your money, so don't be afraid to ask a friend, family member, lawyer, or financial expert for assistance.
- Don't get frustrated. It can be hard to keep track of your money, but it's important to know that you're not the only one. Many people have been in your situation and can give you advice and help.
5. Get Insurance
Getting protection for your yoga business is important. This will protect you if you get hurt or in an accident. There are many different kinds of insurance for yoga businesses, so you should be able to find one that fits your needs. We recommend using Wellbeing Insurance.
6. Stay current
The world of yoga is always changing, so it's important to know what the latest styles and methods are. You can do this by going to classes and trainings, reading yoga mags and blogs, and making connections with other yoga teachers.
Here are some ways to know what's going on:
- Read yoga mags and blogs. There are a lot of magazines and blogs about yoga that have pieces about the newest trends, techniques, and study. Reading these magazines is a great way to find out what's going on in the yoga world.
- Go to classes and trainings on yoga. Yoga classes and trainings are a great way to learn new skills, meet other people who do yoga, and find out what's new in the world of yoga.
- On social media, follow yoga teachers and groups. Many yoga teachers and organisations use social media to share yoga-related news, articles, and videos. If you want to know what's going on in the world of yoga, following these accounts is a great way to do so.
- Talk to other people who do yoga. Talking to other people who do yoga is a great way to find out about their experiences, share your own, and find out about the latest yoga trends.
- Take online yoga classes. Online yoga lessons are a great way to learn new skills, meet other people who do yoga, and keep up with the latest yoga trends.
- Attend yoga conferences. Yoga workshops are a great way to learn from some of the best yoga teachers, meet other people who do yoga, and find out what's new in the yoga world.
- Look into yoga magazines. There are a lot of yoga magazines that have pieces about the latest yoga studies. Reading these papers is a great way to keep up with the latest science research about how yoga can help people.
- Stay interested. The world of yoga is always changing, so it's important to keep an open mind and stay interested. You can make sure you're getting the most out of your yoga practice by keeping up with the latest trends and study.
7. Have fun on the way
It takes a lot of work to start your own yoga business, but it can also be very fulfilling. You can be great at yoga if you really care about it and are willing to work hard. So just do it!
Here are a few more things to keep in mind if you want to start your own yoga business in the UK:
- Pick a niche. There are many kinds of yoga, so it's important to choose a field that you're interested in and know a lot about. This will help you get the kind of kids and clients you want.
- Create a unique selling concept. What's different about your yoga business from the others? What do you have to give that others don't? If you have a unique selling point, you'll stand out from the crowd.
- Make connections with businesses and other yoga teachers. Your business can grow if you connect with other yoga teachers and businesses. You can share ideas, work together on projects, and send each other's students and clients.
- Be patient. It takes time to build a yoga business that does well. Don't give up if you don't see changes right away. Just keep working hard, and you'll get there in the end.
I hope this is useful!
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